Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Brainfluence

Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Forbes.com: Brainy Marketing
Blog: Neuromarketing
Brainfluence Book

Latest Brainfluence Podcast Episodes:

Persuade the Lizard with Jim Crimmins

Ep #133: Persuade the Lizard with Jim Crimmins

As you all probably already know, neuromarketing is the application of newly discovered truths of neuroscience to the art of …

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The Inevitable with Kevin Kelly

Ep #132: The Inevitable with Kevin Kelly

Fears about artificial intelligence are about as old as the concept of AI itself. But for many proponents of this technology …

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Hack The Mind of the Online Shopper with Jennie Wong

Ep #131: Hack the Mind of the Online Shopper with Jennie Wong

Some online shopping experiences are a breeze — everything is right at the online shopper’s fingertips, easy to navigate, and …

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The Science of Pride with Jessica Tracy

Ep #130: The Science of Pride with Jessica Tracy

You’ve probably had bosses you adored, and bosses you really disliked. But you likely respected both types, albeit in varied ways. …

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Draw to Win with Dan Roam

Ep #129: Draw to Win with Dan Roam

It’s no secret that humans remember images better than words; the ancient Roman Method of Loci is proof that people have been …

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Develop Emotional Agility with Susan David

Ep #128: Develop Emotional Agility with Susan David

We live in an age of enlightenment. Our days are filled to the brim with apps and books and “life hacks” …

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