Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Blog: Neuromarketing
Roger’s Books

Latest Brainfluence Podcast Episodes:

O’Reilly Spam Flap

In O’Reilly joins the search engine spam parade, blogger Phil Ringnalda takes print and web publisher O’Reilly to task over …

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Tagging Podcast Files

If you are one of the early adopters who has already subscribed to many podcasts, you’ll appreciate David Berlind’s comments …

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Google Print: The Future

The news about the book author lawsuit against Google got me thinking… assuming Google prevails in some way, what will …

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Authors Aim at Google, Shoot Selves in Foot

Has the Authors Guild gone down the same blind alley as other intellectual property organizations by fighting technology that would …

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Google Notifying Some Banned Sites

A thread at the Search Engine Watch forum, Google Testing Ban Notification, highlights a new practice at the biggest search …

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RSS and Community Building

When we talk about community building tools, we are usually referring to forum, blog, wiki, or other social networking software. …

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