Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

Read More Brainy Marketing
Blog: Neuromarketing
Roger’s Books

Latest Brainfluence Podcast Episodes:

Proximity Key = Cool Gadget

…and why marketing surveys don’t always work I’m an admitted gadget and electronics guy. When I shop for cars, I’m …

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Google, Sun, & Microsoft – Crossing Orbits

Sun Microsystems may not be the center of the universe, or even the solar system, but the firm is the …

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Martha’s SEO Apprentice

Danny Sullivan’s article, Search Marketer A Candidate On The Apprentice, points out that one of the candidates on NBC’s new …

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Google Quietly Ends CNET Ban

When CNET published Google to Yahoo: Ours is bigger, they did more than report on the boasts and counter-boasts of …

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Google Claims Biggest Index But Drops Home Page Size Number

In Google to Yahoo: Ours is bigger, CNET reports that Google CEO Eric Schmidt claims that Google’s index size …

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O’Reilly Spam Flap

In O’Reilly joins the search engine spam parade, blogger Phil Ringnalda takes print and web publisher O’Reilly to task over …

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