Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Blog: Neuromarketing
Roger’s Books

Latest Brainfluence Podcast Episodes:

Contextual Ad Case Study

Google Adsense has owned the contexual ad space since its launch, and many publishers have been yearning for an effective …

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Killing Google?

Microsoft’s Steve Ballmer is known for his mercurial, driven personality, and he demonstrated that in spades according to court papers …

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Blogger Sued Over Visitor Comments

In a rare intersection of search engine optimization and web community building, a blogger is facing a lawsuit from an …

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Communities and Online Anonymity

Anonymity is a blessing and a curse to online communities. Anonymous posting allows individuals to discuss sensitive topics, from personal …

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Blogs, Letter Writing, and Community

Middlebury College lecturer Barbara Ganley isn’t happy about the decline in literate letter-writing, which she posits is largely technology-related in …

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Forum – Blog Combinations

Blogger Lee Lefever, in Blogs and Message Boards, Together at Last on Share, describes a community that has successfully combined …

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