Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Blog: Neuromarketing
Roger’s Books

Latest Brainfluence Podcast Episodes:

Seth Godin, “Expert” Advice, and Search Engine Marketing

Seth Godin, author of Permission Marketing, asks the rhetorical question, Where do you get your advice?. godin points at Al …

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The New Brain Drain: Search Engines

A few years ago, professors complained that investment banking was sucking up the best and brightest students, luring them away …

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Gigantic Web Pages

Webmasterworld regular martinibuster started an interesting topic,Can You SuperSize that Web Page Please?. Usability experts usually recommend bite-size web pages …

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Google Ranking Risk from Site-Wide Links

In an interesting discussion at the SearchEngineWatch forums, Your Competition CAN Hurt Your Rankings In Google, member shazbot describes how …

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Health Related Web Communities Breed “Cyberchondriacs”

An editorial at – The Doctor’s Office – notes that just about every medical condition has its own web …

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The Dark Side of Social Networking

A BBC article says that ten people were arrested in Brazil after they were found to be using Orkut, Google’s …

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