Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Blog: Neuromarketing
Roger’s Books

Latest Brainfluence Podcast Episodes:

Gigantic Web Pages

Webmasterworld regular martinibuster started an interesting topic,Can You SuperSize that Web Page Please?. Usability experts usually recommend bite-size web pages …

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Google Ranking Risk from Site-Wide Links

In an interesting discussion at the SearchEngineWatch forums, Your Competition CAN Hurt Your Rankings In Google, member shazbot describes how …

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Health Related Web Communities Breed “Cyberchondriacs”

An editorial at – The Doctor’s Office – notes that just about every medical condition has its own web …

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The Dark Side of Social Networking

A BBC article says that ten people were arrested in Brazil after they were found to be using Orkut, Google’s …

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Quickbooks Community Grows Beyond Software

Today, just about every software manufacturer has a discussion forum attached to their website. These forums create an easily searchable …

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Xbox Community: Network Effect Key to Success

According to a Microsoft press release, the Xbox online gaming community doubled in size in the last twelve months, and …

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