Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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RogerDo you need better marketing results? Join 30,000 smart marketers, managers, and entrepreneurs - get free content from Roger every week! Brainy Marketing
Blog: Neuromarketing
Brainfluence Book

Latest Brainfluence Podcast Episodes:

Contrasting Pubcon and SXSW

The dust has settled after my back to back Web conferences in Austin: WebmasterWorld’s Pubcon South, and South by Southwest …

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Does SXSW Hate Microsoft?

I remember in the early days of the Web it wasn’t uncommon for a site to tell you that you …

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Ball State to Pump $17 Million into New Media

Ball State University, a member of the Indiana state university system, is further differentiating itself from its better-known siblings IU …

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Anonymous Reviews Headed for Extinction

Fast Company has a good article on the growing use of user-generated content to provide guidance on restaurants, hotels, and …

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Twitter = Guayabera Shirt?

A Motley Fool post about Twitter reminded me, of all things, of an ancient WSJ article about the popularity of …

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Don’t be a Fisker!

The title of this post might sound like a Bill O’Reilly sound bite, but it’s not. As a long-time community …

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