Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Brainfluence

Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Forbes.com: Brainy Marketing
Blog: Neuromarketing
Roger’s Books

Latest Brainfluence Podcast Episodes:

Bjfogg Feat 2

Behavior Design with BJ Fogg

Dr. BJ Fogg is a behavior scientist with deep experience in innovation and teaching. The head of the Behavior Design Lab at Stanford University, BJ teaches his models and methods in graduate seminars, and his work has been applied by his students and others to create successful products, including Instagram. He has personally coached over 40,000 people in forming new …

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Priming the Unconscious Mind with John Bargh

Priming the Unconscious Mind with John Bargh

John Bargh is recognized as one of the world’s leading experts on the science of priming and the unconscious mind. …

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Talk Triggers with Jay Baer and Daniel Lemin

Talk Triggers with Jay Baer and Daniel Lemin

Jay Baer and Daniel Lemin help the world’s most iconic brands use technology to win new customers and keep the …

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Why You Need a Challenge Culture with Nigel Travis

Why You Need a Challenge Culture with Nigel Travis

Nigel Travis is the Executive Chairman of the Board and former CEO of Dunkin’ Brands. Previously serving as the President …

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The Business of Expertise with David C. Baker

The Business of Expertise with David C. Baker

David C. Baker teaches people how to turn unique knowledge into a profitable business. Referred to as the “expert’s expert” …

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Change for Good: Using Behavioral Economics to Radically Change the World

Change for Good: Using Behavioral Economics to Change the World

Bernard Ross and Omar Mahmoud are the authors of Change for Good: Using Behavioral Economics for a Better World, and …

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Learn to Connect in a Virtual World with Nick Morgan

Learn to Connect in a Virtual World with Nick Morgan

Dr. Nick Morgan is one of the country’s top communication speakers, theorists, and coaches. He has written speeches for Fortune 50 …

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