The last time Eric Barker visited Brainfluence, we spoke about his book, 'Barking Up The Wrong Tree', the Wall Street Journal best-seller that taught …
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Latest Podcasts and Posts
Neuromarketing in Business with Benny Briesemeister
For decades, market research consisted mostly of surveys and focus groups. Now we have a host of new tools to track our audiences – what they see, …
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Choice Architecture with Eric Johnson
Choice architecture, the way choices are presented to people, is often overlooked as an important influence on both big and small decisions. One of …
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Cognitive Branding with Sandeep Dayal
What is "conation?" According to seasoned marketing and strategy leader Sandeep Dayal, conation is incredibly important in the marketing world. It …
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The Ultimate Marketing Engine with John Jantsch
Businesses today face the challenge of balancing their core values with the realities of the digital age — an age that has customers expect 24/7 …
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Trust & Inspire with Stephen M. R. Covey
A lack of trust, especially during these times of the "new normal," can cost organizations worldwide dearly. Now that remote working is gradually …
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Dorie Clark on The Long Game
The pandemic has caused us to rethink our long-term goals in life, as Dorie Clark did - and explained - in her most recent book, The Long …
Dan Pink on The Power of Regret
New York Times instant best-selling author Dan Pink always has promising research to unfold. For his most recent book, The Power Of Regret: How …
Kevin Kelly’s 50-Year Project: Vanishing Asia
Kevin Kelly, co-founder of WIRED and renowned futurist, has toured Asia for over half a century. Not only has he witnessed its changing culture and …
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