Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Blog: Neuromarketing
Brainfluence Book

Latest Brainfluence Podcast Episodes:

Beyond Web 2.0: Interactive Widget

As you can see in the sidebar, we’re testing the new, interactive rating and review widget from This innovative …

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Age Verification and Social Sites

There’s a constant drumbeat of pressure on social networking sites like MySpace to implement measures to reduce the possibility of …

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How High is Your Junk?

At every Pubcon at which I’ve done a community building presentation, master community builder Brett Tabke has emphasized the importance …

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Digg Revolt: Members Gone Wild

Digg’s home page is controlled by the votes of its members. This is very Web 2.0, and it works to …

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Direct Marketing Still Lives, Sort Of

In these days of email marketing, social networking, and other new millennium selling tools, it’s good to see that old …

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Could AlltheWeb Be the Best Search Engine?

Could anything be more unlikely than AlltheWeb becoming the search engine champion? AlltheWho? The current kingpin, Google, has become synonymous …

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