Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Brainfluence

Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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RogerDo you need better marketing results? Join 30,000 smart marketers, managers, and entrepreneurs - get free content from Roger every week!
 
Forbes.com: Brainy Marketing
Blog: Neuromarketing
Roger’s Books

Latest Brainfluence Podcast Episodes:

The Psychology of Winning at Email with Jocelyn Glei

The Psychology of Winning at Email with Jocelyn Glei

Email has become a seemingly inescapable feature of our modern lives – but it doesn’t have to be overwhelming or time-consuming. …

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Liminal Thinking? Here's How It Helps with Dave Gray

Liminal Thinking? Here’s How It Helps

Change is one of the few things you can rely on in life, in the personal, technological, and business realms alike. …

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Dan Ariely - Payoff - Science of Motivation

Dan Ariely Explains the Science of Motivation

Dan Ariely is with us again today – his first visit was back in Episode 60. Dan’s work has been field-shaping …

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Paul Zak Trust Factor

Trust Factor: The Key to High Performance with Paul Zak

Today we’re speaking with Paul Zak, a field-defining thinker in neuroscience and repeat guest on the show. Paul has created …

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Creativity Surprise: What’s Really Blocking Great Ideas with Jennifer Mueller

Ep #147: Creativity Surprise: What’s Really Blocking Great Ideas with Jennifer Mueller

Although it might seem counterintuitive that businesses fear innovation, today’s guest makes an excellent case for why they do (and why …

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Use Anthropology to Build Your Business with Andi Simon

Ep #146: Use Anthropology to Build Your Business with Andi Simon

Companies are always looking for new ways to understand their customers, but few might think to look to anthropology for those …

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