Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Brainfluence

Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Forbes.com: Brainy Marketing
Blog: Neuromarketing
Roger’s Books

Latest Brainfluence Podcast Episodes:

Work Less, Achieve More: 7 Science-Based Strategies

Work Less, Achieve More: 7 Science-Based Strategies

We would all love to do less and get more done, but the question is: how? Morten T. Hansen is …

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Move the Elephant with Tinna Nielsen

Move the Elephant with Tinna Nielsen

Today’s guest has made it her mission to use behavioral science to improve inclusion and diversity. A behavioral economist and …

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For Brands, Love is Better Than Respect

For Brands, Love is Better Than Respect

Being respected is a competitive advantage for brands, but being loved is the ultimate differentiator. Have you ever thought about …

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How to Ask for a Favor… and Get It!

How to Ask for a Favor… and Get It!

We all have to ask for a favor from time to time, but did you know there are certain things …

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Dan Ariely Explains the Science of Motivation

Dan Ariely Explains the Science of Motivation

Today’s guest is a repeat visitor to the show whose last episode proved to be one of our most popular. …

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Print, Digital, and Your Brain

Print, Digital, and Your Brain

We’ve all heard the claim that print is dead, but is that really true? In this special episode, our very …

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