Although it might seem counterintuitive that businesses fear innovation, today’s guest makes an excellent case for why they do (and why they shouldn’t). Building on a career of research on creativity and leadership, professor Jennifer Mueller illuminates decision makers’ biases against innovation in her new book Creative Change: Why We Resist It . . . How We Can Embrace It.
Professor Jennifer Mueller holds a doctorate in social psychology and has taught at top business schools including Wharton, the Yale School of Management, and NYU’s Stern School of Business. She is a creativity expert, and her highly acclaimed paper “The Bias Against Creativity” went viral and was downloaded more than 65,000 times.
Jennifer and I talk about several of her published papers, including one that’s been affectionately dubbed the “why men don’t ask for directions” project. Jennifer discusses the punishment leaders often face for seeking help with crises, and why the qualities that might make you an outwardly convincing leader don’t guarantee any actual skill in leadership. We then dig into precisely why decision makers in companies are often fearful of innovative or creative ideas and end up squashing them, to the detriment of both their employees and their business.
Jennifer’s fresh take on creativity’s role in the professional world can help you avoid the same pitfalls in your business and leadership. Be sure to tune in below!
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On Today’s Episode We’ll Learn:
- Why male leaders are more likely to be judged harshly by peers when they ask for help.
- How traits that might help you seem like a great leader can become your downfall once you’re actually leading.
- Why it’s crucial that you manage others’ impressions of your creative ideas, not just present them.
- The fear of ambiguity that drives most businesses, decisions, and even many personal choices.
- How to present your ideas so that leaders are more likely to buy into them than reject them outright.
- Why feedback from regular people and your customers can help you structure creativity into your business.
Key Resources for Jennifer Mueller:
- Connect with Jennifer: Website | Twitter
- Amazon: Creative Change: Why We Resist It . . . How We Can Embrace It
- Kindle: Creative Change: Why We Resist It . . . How We Can Embrace It
- Audible: Creative Change: Why We Resist It . . . How We Can Embrace It
- “Are male leaders penalized for seeking help? The influence of gender and asking behaviors on competence perceptions” by Ashleigh Shelby Rosette, Jennifer S. Mueller, and R. David Lebel
- “Implicit Theories of Creative Ideas: How Culture Guides Creativity Assessments” by Jennifer Mueller and Jeffrey Loewenstein
- The Ellsberg Paradox
- Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini
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Full Episode Transcript: