Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Brainfluence

Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Forbes.com: Brainy Marketing
Blog: Neuromarketing
Roger’s Books

Latest Brainfluence Podcast Episodes:

Commitment to Excellent in Times of Change with Tom Peters

Tom Peters’s Excellent Way to Survive the AI-pocalypse

Tom Peters co-authored a book that changed the way the world does business, and which is often called the best business book ever. In addition to the massively successful In Search of Excellence, Tom has authored or co-authored seventeen other books, including his latest, The Excellence Dividend: Meeting the Tech Tide with Work that Wows and Jobs that Last.

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Boundless Neurotechnology with Ramsay Brown

Persuasive AI with Ramsay Brown

My guest today works at the intersection of artificial intelligence, neurochemistry, and human behavior. Ramsay Brown is Co-Founder and COO …

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Never Lose a Customer Again with Joey Coleman

Never Lose a Customer Again with Joey Coleman

It may seem like the best way to grow a business is to acquire new customers, but today’s guest is …

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A Radical New Approach to Negotiation with Chris Voss

A Radical New Approach to Negotiation with Chris Voss

Today’s guest is a former hostage negotiator for the FBI. Now you may be wondering what hostage negotiations have to …

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Cringeworthy: Awkward Science with Melissa Dahl

Cringeworthy: Awkward Science with Melissa Dahl

My guest this week is going to help us with a problem that makes many of us cringe—actually, she’s going …

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Find Your Customer’s Secret Language with Jeffrey Shaw

Find Your Customer’s Secret Language with Jeffrey Shaw

Jeffrey Shaw is many things: a photographer, an entrepreneur, the host of popular business podcast Creative Warriors, a featured storyteller …

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