Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Brainfluence

Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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RogerDo you need better marketing results? Join 30,000 smart marketers, managers, and entrepreneurs - get free content from Roger every week!
 
Forbes.com: Brainy Marketing
Blog: Neuromarketing
Brainfluence Book

Latest Brainfluence Podcast Episodes:

Noah Kagan’s Growth Hacking Secrets

Noah Kagan’s Growth Hacking Secrets

There’s tons of advice out there about how to grow your audience quickly – but today’s guest has some direct, outside-the-box strategies that you probably haven’t heard before. Noah Kagan of Sumo and AppSumo is known for using a friendly tone and highly-targeted content to drive growth, and he’s here to share his strategies with you.

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The Future of Sales with Tiffani Bova

The Future of Sales with Tiffani Bova

With technology and innovation zipping along faster than ever – and especially with rapid gains in AI – it feels …

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How Numbers Persuade, Inform, and Mislead You with John Johnson

How Numbers Persuade, Inform, and Mislead You

Data is fascinating, and the proliferation of pseudo-scientific headlines and fancy charts across the internet only feed our obsession with …

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The Latest in Web Psychology with Nathalie Nahai

The Latest in Web Psychology with Nathalie Nahai

A lot has changed on the web since Nathalie Nahai was first on the show – and even more so …

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The New Science of Emotions with Lisa Feldman Barrett

The New Science of Emotions with Lisa Feldman Barrett

Is the science behind facial coding weaker than we think? For decades, we’ve relied on Dr. Paul Ekman’s facial coding …

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The Spark and The Grind with Erik Wahl

The Spark and The Grind with Erik Wahl

Many of us think of creativity as an isolated incident – a flash of brilliance that inspires a bold painting …

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Turn Your Product into a Habit with Nir Eyal

Turn Your Product into a Habit with Nir Eyal

It seems like the term “addiction” gets thrown around quite often when we discuss technology: we’re “addicted” to screens, to …

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