Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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RogerDo you need better marketing results? Join 30,000 smart marketers, managers, and entrepreneurs - get free content from Roger every week! Brainy Marketing
Blog: Neuromarketing
Brainfluence Book

Latest Brainfluence Podcast Episodes:

Sir John Hargrave Feat

Ep #85: Mind Hacking with Sir John Hargrave

On this week’s episode of The Brainfluence Podcast, I’m excited to welcome Sir John Hargrave, the King of Dot-Comedy. Sir John is the CEO of a content marketing company, Media Shower. He was also the editor in chief of Zug, the world’s oldest humor website. Sir John’s work has been featured in New York Times, USA Today, Entertainment Weekly, MSNBC, BBC, and now, The …

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Untitled 2

Ep #84: Getting Traction with DuckDuckGo’s Gabriel Weinberg

How can you avoid being an entrepreneurial failure? Most startups don’t achieve success, but author and entrepreneur Gabriel Weinberg has …

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Spencer L Feat

Ep #83: Today’s Hottest Lead Gen and Subscription Techniques

This week on The Brainfluence Podcast, we are joined by Spencer Lanoue.  After reading a great article Spencer wrote about …

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Poornima Feat

Ep #82: How to Create and Launch a Software Product

Got an idea for a killer app? A better software mousetrap? But, are you stuck on turning that great idea …

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Susan W Feat

Ep #81: The Brain Lady, a.k.a. Susan Weinschenk

My guest this week is Susan Weinschenk. Susan has a Ph.D. in Psychology and over 30 years of experience as …

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Anchoring Feat

Ep #80: How to Use Anchoring and Framing Biases to Sell More

This episode of The Brainfluence podcast will be a solo one, with yours truly. Last month I’ve been on the …

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George Danner Feat

Ep #79: Solving Business Problems with Science

My guest this week, you might say, is a business scientist. George Danner is a Texas Aggie engineer and has …

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