Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Brainfluence

Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Forbes.com: Brainy Marketing
Blog: Neuromarketing
Brainfluence Book

Latest Brainfluence Podcast Episodes:

Messy Can Be Better Than Tidy with Tim Harford

Ep #139: Messy Can Be Better Than Tidy with Tim Harford

The spotless desk, inbox zero, the to-do-list constructed the night before: these all sound like markers of a massively productive individual. …

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The Customer Loyalty Loop with Noah Fleming

Ep #138: The Customer Loyalty Loop with Noah Fleming

You probably know intuitively that you’ve got to give your customers a good experience when they interact with you and …

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Publish and Market Your Book with Tom Corson-Knowles

Ep #137: Publish and Market Your Book with Tom Corson-Knowles

It’s no secret that writing a great book can establish you as a thought leader in your field, but many would-be …

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The Science of Compelling Stories with Paul Smith

Ep #136: The Science of Compelling Stories with Paul Smith

Many of our guests on this show remind us just how powerful storytelling can be, in marketing and in life. …

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Create a Breakthrough Brand with Gregory Diehl

Ep #135: Create a Breakthrough Brand with Gregory Diehl

When today’s guest left home at eighteen, he had no idea he’d become a mentally-agile digital nomad and help define a new …

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Unity: Robert Cialdini’s Surprising Seventh Principle

Ep #134: Unity: Robert Cialdini’s Surprising Seventh Principle

I’ve got another quick solo episode for you this week to answer some questions I’ve received about Robert Cialdini’s new …

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Persuade the Lizard with Jim Crimmins

Ep #133: Persuade the Lizard with Jim Crimmins

As you all probably already know, neuromarketing is the application of newly discovered truths of neuroscience to the art of …

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