Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Brainfluence

Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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RogerDo you need better marketing results? Join 30,000 smart marketers, managers, and entrepreneurs - get free content from Roger every week!
 
Forbes.com: Brainy Marketing
Blog: Neuromarketing
Brainfluence Book

Latest Brainfluence Podcast Episodes:

Stephan Aarstol Feat

Ep #121: The 5-Hour Workday with Stephan Aarstol

More often than not, the eight-hour workday feels like a mildly productive slog. Some people work more quickly and efficiently than others, yet everybody is held to the same clock-in, clock-out schedule. So how can working less actually boost productivity, creativity, and success across the board? Stephan Aarstol of Tower Paddle Boards is also the author of The Five-Hour Workday: Live Differently, …

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Jonah Berger Feat

Ep #120: Invisible Influence with Jonah Berger

Why do most people think they’re immune to social pressures? Can being aware of this “invisible influence” make you more likely …

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Mike Michalowicz Feat

Ep #119: Dominate Your Industry with Mike Michalowicz

What could UGG, Tesla, and cronuts (yes, the pastry) possibly have in common? This week, I sit down with author …

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Social Proof Feat

Ep #118: Social Proof – The Right and Wrong Ways to Use It

There’s no guest this week, just me – Roger Dooley. I’m going to give you a brief introduction to the concept …

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Play Bigger Feat

Ep #117: Play Bigger to Dominate Your Market with Al Ramadan

What better way to break into an industry than by being the first company to understand exactly what it’s missing? …

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Matt May Winning the Brain Game

Ep #116: Winning the Brain Game with Matthew May

Many of us leap to conclusions when trying to solve our problems, whether they are personal, financial, or otherwise. But is there …

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Amy Herman Feat

Ep #115: How To Increase Your Visual IQ with Amy Herman

How can images of naked women and sculptures made out of urinal structures thwart a terrorist or help you save …

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