Roger Dooley

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing as well as the popular blog Neuromarketing. He speaks to large and small groups about brain-based marketing strategies that get real-world results.

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Brainfluence

Roger Dooley's Books

Need to get more from every marketing dollar? Stop selling features and benefits, and start selling to your customer's brains!

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Roger Dooley keynote

Speaking Engagements

From conference keynotes to private executive briefings, Roger Dooley presents real solutions to marketing problems in a lively, fun, and totally understandable way. No neuro-jargon, no smoke and mirrors, just strategies that work.

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Forbes.com: Brainy Marketing
Blog: Neuromarketing
Roger’s Books

Latest Brainfluence Podcast Episodes:

How to Monetize your Expertise with Dorie Clark

How to Monetize your Expertise with Dorie Clark

Does the thought of starting your own business seem daunting? Many people have bought into the idea that being an entrepreneur means lots of sleepless nights and 18-hour workdays, but Dorie Clark is here today to shatter that myth. She explains why creating an entrepreneurial income stream is not only something you could do, but also something you should do. Described …

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Get to Aha! with Andy Cunningham

Get to Aha! with Andy Cunningham

Today’s guest is an entrepreneur at the forefront of marketing, branding, positioning and communicating “The Next Big Thing.” The founder …

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Alan Alda Explains the Science of Effective Communication

Alan Alda Explains the Science of Effective Communication

Do you ever feel like you’re not communicating as effectively as you’d like? Though we all know communication is an …

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Have Corporations Hacked Our Brains?

Have Corporations Hacked Our Brains?

Have you ever felt like you were addicted to a product? Food, beverage, device, or otherwise, it seems everyone has …

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Digital-First Retail – Your Ecommerce Roadmap

Digital-First Retail – Your Ecommerce Roadmap

We’re living in a time that some have referred to as the “retail apocalypse,” but that doesn’t mean there’s no …

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Why Curiosity Is So Powerful with Mario Livio

Why Curiosity Is So Powerful with Mario Livio

We’ve all heard a certain saying about curiosity and the unfortunate fate of a cat, but have you ever wondered …

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How Focusing on Superconsumers Can Change Your Business with Eddie Yoon

How Focusing on Superconsumers Can Change Your Business with Eddie Yoon

What makes a superconsumer, and why are they so important? Today’s guest, growth strategy expert Eddie Yoon, is here to …

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