Blog

These are Roger's thoughts on management, personal productivity, and occasionally random topics. Check out the blog Neuromarketing for his brain-based marketing posts.

Andy Frawley Feat

Ep #51: Customer Experience and Engagement with Andy Frawley

In this episode of The Brainfluence Podcast my guest is a fellow Wiley author, Andy Frawley. Andy is the President of Epsilon, a firm that strives to create customer connections that build brand and business equity. His book is Igniting Customer Connections: Fire Up Your Company’s Growth By Multiplying Customer Experience & Engagement.

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Amy Wilkinson Feat

Ep #50: The Creator’s Code with Amy Wilkinson

On this episode of The Brainfluence Podcast, our guest is Amy Wilkinson. Amy is a strategic adviser, entrepreneur, author and …

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Elissa Moses Feat

Ep #49: Elissa Moses and Neuromarketing Advances

This week on The Brainfluence Podcast, my guest is Elissa Moses. Elissa is the head of the global Ipsos Neuro …

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Guy Kawasaki Feat

Ep #48: Guy Kawasaki and The Art of The Start 2.0

My very special guest this week on The Brainfluence Podcast is the one and only Guy Kawasaki. He’s written a …

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Neale Martin Feat

Ep #47: Habit, and Why Marketers Ignore It with Neale Martin

This week, my guest on The Brainfluence Podcast is Neale Martin. Neale is an author, entrepreneur, and consultant. He is …

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Denise Lee Yohn Feat

Ep #46: What Great Brands Do with Denise Lee Yohn

My special guest this week is one that I have known online for years and am thrilled to bring to …

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Cndm Feat

Ep #45: Scientists Get Closer to The “Buy Button” in The Brain with Angelika Dimoka, Paul Pavlou and Vinod Venkatraman

This week, I have a special treat for The Brainfluence Podcast listeners. My guests are the three lead researchers from …

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