Blog

These are Roger's thoughts on management, personal productivity, and occasionally random topics. Check out the blog Neuromarketing for his brain-based marketing posts.

Robert Cialdini Feat

Ep #30: Small Changes, BIG Influence with Dr. Robert Cialdini

This week, I am delighted to welcome a legend in the field of persuasion and influence, Dr. Robert Cialdini.  His best-selling book Influence has sold over two million copies and has been translated into 27 languages. He is currently Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University. Bob’s latest book, co-authored with Steve J. Martin and Noah …

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Paul Roetzer Feat

Ep #29: The Performance Marketing Blueprint with Paul Roetzer

  This week on The Brainfluence Podcast, our guest is Paul Roetzer. Paul is the founder and CEO of PR …

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Ep 28 Sensory Retail Feat

Ep #28: Shopper Marketing Meets Sensory Marketing

This week on The Brainfluence Podcast, we are changing it up again with a solo episode with just me, your …

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Scott Stratten Feat

Ep #27: Unselling with Scott Stratten

Our special guest this week’s The Brainfluence Podcast is Scott Stratten. Scott is the president of UnMarketing, a sought after-keynote …

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Kyle Henderson Feat

Ep #26 – Optimizing the Cognitive Funnel with Kyle Henderson

This week on The Brainfluence Podcast, I welcome Kyle Henderson to the show. Kyle is the founder and chief product …

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Moses Ma Feat

Ep #25: Crowdlaunching Books and More with Moses Ma

Calling in from the Bay Area of California, our special guest this week is technology innovator, Moses Ma. Moses is …

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Anna Simpson Feat

Ep #24 – What Your Customers Really Desire with Anna Simpson

This week on The Brainfluence Podcast, I welcome Anna Simpson to the show. Anna is the Curator of the Futures …

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