Blog

These are Roger's thoughts on management, personal productivity, and occasionally random topics. Check out the blog Neuromarketing for his brain-based marketing posts.

Priming the Unconscious Mind with John Bargh

Priming the Unconscious Mind with John Bargh

John Bargh is recognized as one of the world’s leading experts on the science of priming and the unconscious mind. The James Rowland Professor of Psychology, Professor of Management at Yale University, and founder of Yale’s Automaticity in Cognition, Motivation, and Evaluation (ACME) lab, John has conducted revolutionary research focused on non-conscious drivers of human behavior for more than three …

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Talk Triggers with Jay Baer and Daniel Lemin

Talk Triggers with Jay Baer and Daniel Lemin

Jay Baer and Daniel Lemin help the world’s most iconic brands use technology to win new customers and keep the …

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Why You Need a Challenge Culture with Nigel Travis

Why You Need a Challenge Culture with Nigel Travis

Nigel Travis is the Executive Chairman of the Board and former CEO of Dunkin’ Brands. Previously serving as the President …

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The Business of Expertise with David C. Baker

The Business of Expertise with David C. Baker

David C. Baker teaches people how to turn unique knowledge into a profitable business. Referred to as the “expert’s expert” …

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Change for Good: Using Behavioral Economics to Radically Change the World

Change for Good: Using Behavioral Economics to Change the World

Bernard Ross and Omar Mahmoud are the authors of Change for Good: Using Behavioral Economics for a Better World, and …

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Learn to Connect in a Virtual World with Nick Morgan

Learn to Connect in a Virtual World with Nick Morgan

Dr. Nick Morgan is one of the country’s top communication speakers, theorists, and coaches. He has written speeches for Fortune 50 …

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How to Stop Writing Bullshit, with Josh Bernoff

How to Stop Writing Bullshit, with Josh Bernoff

Josh Bernoff is a prolific blogger and the bestselling author of Writing Without Bullshit: Boost Your Career by Saying What …

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