Blog

These are Roger's thoughts on management, personal productivity, and occasionally random topics. Check out the blog Neuromarketing for his brain-based marketing posts.

Matthew Willcox Feat

Ep #100: The Business of Choice with Matthew Willcox

Do you wonder why people often make irrational decisions? Or why some marketers know just the thing to say to …

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Sales Machine Feat

Ep #99: How to Create a Sales Machine with Justin Roff-Marsh

This week on Brainfluence Podcast, I am joined by Justin Roff-Marsh. Justin is the founder and President of Ballistix and author of the new …

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Maria Konnikova Feat

Ep #98: How to be a White-Hat Con Artist with Maria Konnikova

Do you wonder why con artists are such convincing and successful persuaders, when legitimate people (like you!) struggle to gain …

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Martin Lindstrom Feat

Ep #97: Martin Lindstrom and the Power of Small Data

This week, I have a very special guest on the Brainfluence podcast, my friend Martin Lindstrom. Martin is a best-selling …

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Carla Clark Feat

Ep #96: Your Brain on Animation with Carla Clark, Ph.D.

Want to hijack your customer’s brain? A talking head video won’t do that. But, some kinds of animation are able …

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Morag Barrett Feat

Ep #95: Cultivate Success with Morag Barrett

This week on The Brainfluence Podcast, we chat with Morag Barrett. Morag first started out in retail banking with Royal Bank …

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