Author and Keynote Speaker
On this episode of Brainfluence, we explore how behavioral science can be utilized in both B2C and B2B marketing. Nancy Harhut shares how campaigns that focus on emotional impact over product features …
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Melina Palmer is the founder and CEO of The Brainy Business, which provides behavioral economics consulting to businesses of all sizes from around the world. Melina obtained her bachelor’s degree in …
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In this episode, we’re exploring the sweet spot between marketing and psychology to uncover why people make decisions and reach the judgments that ultimately shape their lives. Listen in as Adam Alter …
James Clear has been covered by USA Today, Forbes, Fast Company, Inc., and US News & World Report. He writes about psychology, habit formation, and peak performance at JamesClear.com, his personal …
Jonah Berger is a marketing professor at the Wharton School at the University of Pennsylvania, an internationally bestselling author, and a world-renowned expert on change, influence, and consumer …
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Robin Dreeke received advanced training and operational experience in social psychology, as well as in the practical applications of the science of relationship development during his time in the …
Rory Sutherland is one of the most influential advertising professionals in the world today. Having worked as the Vice Chairman of Ogilvy since 1988, Rory has formed a behavioral science practice …
Today we are replaying a very well-received episode with Dr. BJ Fogg from late last year. BJ is a behavioral scientist at Stanford University, where he runs the Behavior Design Lab. He teaches his …
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Jason Hreha is one of the world’s leading applied behavioral scientists. He studied neuroscience at Stanford University, where he was the lead researcher in the world-renowned Stanford Persuasive …
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